NLOGIC PARTNERS WITH REVENUE ANALYTICS TO AUTOMATE BROADCAST SELLING
We recently partnered with Revenue Analytics, a world-class revenue management software provider, to help broadcasters maximize revenue by streamlining the sales process.
NLogic and Revenue Analytics offer some of the most sophisticated media solutions out there, including web-based trading platforms, friendly APIs and next-gen pricing software solutions. In combination, their goal is to empower media sales teams to respond faster with better pricing on every avail – so they can win more deals.
Today’s media sales teams are overwhelmed by administrative work. Current systems don’t always talk to each other forcing them to re-key data into multiple platforms costing them hours of time that could be spent selling. This partnership will put these valuable hours back into the hands of media sales team through increased automation in ad sales transactions.
“We’re delighted to be partnering with Revenue Analytics to bring added intelligence and efficiency to the broadcast industry. We’re excited to be able to combine the revenue management expertise of Revenue Analytics with our industry-leading technology and looking forward to bringing even more innovation to Canada” commented David Phillips, COO NLogic.
“Media organizations have requested this type of software integration for years and we’re thrilled to bring it to life with a partner that is equally dedicated to automating the ad sales process as we are,” adds Zach Cross, President, Revenue Analytics. “Our partnership reflects our joint mission of helping media sales teams optimize their valuable time so they can win more deals."
ABOUT REVENUE ANALYTICS
A pioneer of Revenue Management, Revenue Analytics is an enterprise software technology company that empowers media organizations to price ads perfectly, eliminate wasted time, and reclaim missed revenue. By leveraging powerful analytics and deep strategic experience, Revenue Analytics’ next-generation software delivers state-of-the-art pricing analytics, automation, and integration to help companies solve their most complex pricing challenges. To learn more about how Revenue Analytics is recreating Revenue Management, visit revenueanalytics.com and follow us on Twitter and LinkedIn.
Posted by Anja Bundze