NLogic Inspiration Blog

NLogic partners with TVbeat

Bringing holistic TV ad management and yield capabilities to Canadian TV broadcasters Toronto, June 25, 2020 – NLogic, the leading provider of audience analysis software, technology and data integration services to the broadcast and advertising industry in Canada, has entered into a strategic [...]

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TV viewing trends in Canada

We create our hot topic audience report at the end of every TV season so that our clients have quick and easy access to the TV viewing trends in Canada.

How to collaborate with Visual Studio and Visual Studio Code’s Live Share

Remote collaboration on projects has never been more important. Code sharing, reviewing, editing, and pair programming were all very easy when we worked together from the same office and could sit side by side discussing any issues or changes. Once we all started working remotely, these simple, [...]

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Radio advertising during COVID-19

We've all heard how important it is to focus on brand building during COVID-19. Experts across the globe have shown us historical data supporting the fact that brands that invest during difficult times are more successful in the end. ThinkTV and RadioConnects have done an amazing job at curating [...]

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TV advertising during COVID-19

Opinions

How to move from monolith apps to modular apps

Our experience in moving from a monolith to modular app in order to save time and build greater flexibility.

Opinions

MiQ partners with Environics Analytics and NLogic to deliver better connected TV campaigns

Partnership bridges audience insights and TV broadcast data, creating advanced TV solution for advertisers Toronto, May 19, 2020 – MiQ (the Company), a global programmatic media partner, today announced strategic partnerships with Environics Analytics (EA), a premier marketing and analytical [...]

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Impact of COVID-19 on radio listening

Since mid-March the COVID-19 outbreak has radically changed where and how people work in Canada, as well as where and how they get news, entertainment and music.

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Impact of COVID-19 on TV viewing

From daily news updates, press conferences and more opportunity to catch up on favourite shows, TV consumption has increased during COVID-19. While sports programs have been cancelled for now, there is still a lot of great content that Canadians are tuning in for. With continued uncertainty and [...]

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