Toronto, ON – June 25, 2025 – NLogic, Canada’s leading provider of audience and advertising data solutions, is excited to announce the development of a brand new consumer insights survey, with the first data release scheduled for Fall 2025.
Building on the trusted foundation of past solutions offered by NLogic, like RTS/SalesPRO, this survey marks the next chapter in NLogic’s commitment to delivering trusted, actionable data to advertisers, media companies, and marketers across Canada. The new survey will offer a modernized and dynamic view of Canadian consumer behaviour.
“We’re building a solution that reflects the realities of today’s marketplace,” said Jennifer Redpath, Senior Director, Products at NLogic. “From digital-first lifestyles to evolving retail patterns, our new survey will provide clients with the insights they need to stay ahead.”
The survey will be executed by Sago, a global research company with a comprehensive suite of qualitative and quantitative capabilities and 55 years of experience in the industry.
The fall release, surveying 35,000 respondents, will include coverage of emerging categories such as AI, health, and gaming. It will also lay the foundation for future enhancements including:
- Local and more frequent surveys to reflect categories with a faster pace of change
- Integration of video and audio audience data from Numeris for enhanced campaign planning
- Custom reporting, dashboard access, and API delivery for data flexibility
NLogic’s new data set will continue to serve a wide range of sectors, including advertising agencies, media companies, government organizations, major consumer brands in retail, automotive, QSR, finance, and more.
Sign-up for our newsletter to find out exactly when this new consumer insight survey will be available for you: nlogic.ca
