william-stitt-111353-unsplash-1-1 Case Studies

Vision7 offers more data and speed with ConexAPI

Kate Clement, Broadcast Manager at Vision7 discusses how ConexAPI improved the speed of their adtracking analysis. The challenge It’s been long discussed that the industry is in a state of exponential change.   Clients are looking for more and faster.  Agencies large and small struggle to prove [...]
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Helping our clients win with RADTracker

An interview with Joan D’Souza, Research Director at GroupM  
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Kingstar saves time and headcount with ConexAPI

An interview with Patrick Sipin, Manager Reporting and Data Analytics, at Kingstar Media   The challenge. Our new ecommerce clients wanted access to more data so they could do deeper analysis themselves. But it wasn’t just greater volume of data, it was details within the data that we either didn’t [...]
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Wavemaker’s solution to trading more effectively and efficiently

An interview with David Goodfellow, Radio Trading Manager at Wavemaker (formerly MEC)   WHAT INSPIRED YOU TO CHOSE LENS? Well, the system we’d used for years, not without issues, was finally being retired. Frankly, it was long overdue. So it was an opportunity to look at our current and future [...]
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Captain Marvel TV Advertising in Canada

Captain Marvel TV Advertising in Canada

Last month, Captain Marvel became the latest Marvel Cinematic Universe (MCU) craze to hit theatres. The movie has generated a lot of buzz with the release of Avengers: Endgame just around the corner. Not to mention becoming the MCU’s first female-led installment, following in the footsteps of DC’s [...]
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Vision7 offers more data and speed with ConexAPI

Vision7 offers more data and speed with ConexAPI

Kate Clement, Broadcast Manager at Vision7 discusses how ConexAPI improved the speed of their adtracking analysis. The challenge It’s been long discussed that the industry is in a state of exponential change.   Clients are looking for more and faster.  Agencies large and small struggle to prove [...]
Read more
The 2019 Awards Season

The 2019 Awards Season

Now that the red carpet has been rolled away, it's time for us to once again look at the viewing performance of the more popular awards shows: the Academy Awards, the Grammys and the Golden Globes. Did the lack of presenter for the Academy awards have any impact on TV viewing? Are the Grammys [...]
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