headphones-522385-edited Case Studies

Helping our clients win with RADTracker

An interview with Joan D’Souza, Research Director at GroupM   Tell us a bit about your company. GroupM is the world’s largest media investment group with more than $113.8bn billings (RECMA 2018).  We’re responsible for one in three ads globally. 
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Time-095982-edited Case Studies

Kingstar + ConexAPI = saved time and headcount

An interview with Patrick Sipin, Manager Reporting and Data Analytics, at Kingstar Media   What inspired you to choose ConexAPI? Our new ecommerce clients wanted access to more data so they could do deeper analysis themselves. But it wasn’t just greater volume of data, it was details within the [...]
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Sand-Waves-1-417584-edited Case Studies

Wavemaker’s solution to trading more effectively and efficiently

An interview with David Goodfellow, Radio Trading Manager at Wavemaker (formerly MEC)   WHAT INSPIRED YOU TO CHOSE LENS? Well, the system we’d used for years, not without issues, was finally being retired. Frankly, it was long overdue. So it was an opportunity to look at our current and future [...]
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MTM Fall 2018 data release: technology ownership and use

MTM Fall 2018 data release: technology ownership and use

MTM, Canada's premier research product in the area of technology ownership and use, just released their Fall 2018 data.  Read about the top 5 highlights below or contact us to learn what MTM  can do for you.  
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Mind the gap: how to make business transformation happen

Mind the gap: how to make business transformation happen

David Phillips shares his tips on how broadcasters can bridge the "gaps" in order to transform and adapt to the evolving landscape. Me and DIY don’t always see eye to eye.  On the one hand, it’s obviously something I should do. I know that the wall would look better with a new lick of paint, the [...]
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Super Bowl LIII 2019: Canadian viewing analysis

Super Bowl LIII 2019: Canadian viewing analysis

  The New England Partriots are the Super Bowl LIII champions after defeating the Los Angeles Rams in a less-than thrilling game 13-3! This was the third year the CRTC decided to exclude the Canadian transmission from simultaneous substitution with the US and coincidentally the third year in a row [...]
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