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TV advertising category trends

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TV advertising during the 2024 Paris Olympics

As the dust settles on another thrilling Olympic Games, it's time to shift our focus from the incredible athletic performances to the world of advertising that surrounds this..

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Retail advertising in Canada: Fall 2022

With many reports in the media regarding the state of inflation, consumer spending and the retail sector we thought it was time to look at what our data sources can tell us in..

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Back to school radio advertising

With the prospect of a more normal school year ahead, advertisers have returned to radio to heavily promote their back-to-school offerings. Radtracker data shows that these..

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TV advertising during COVID-19

We've all heard how important it is to focus on brand building during COVID-19. Experts across the globe have shown us historical data supporting the fact that brands that invest..

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Radio advertising during COVID-19

We've all heard how important it is to focus on brand building during COVID-19. Experts across the globe have shown us historical data supporting the fact that brands that invest..

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Holiday advertising in Canada 2021

With growing supply chain fears and talk of delays, brands pushed ahead with holiday messaging earlier than ever this year.

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TSN stations now measured in NLogic TV ad tracking data

The release of ad tracking data for the TSN stations is great news for those advertisers who use these stations regularly. It helps to give a more complete picture of how their..

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Top radio advertisers over the Christmas season

Once again, Christmas came early this year on the air waves! Halloween decorations were still up as the first Christmas radio advertising played across the nation. In fact a..

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