Total video and 3rd party data neutrality
Earlier this spring, we invited several leaders from Canadian agencies, broadcasters, and ad tech to speak with us about our industry’s progress toward total video measurement,..
Cross-Platform Video Planning in Canada
The video landscape is becoming increasingly complex. According to the latest MTM survey 78% of Canadian adults subscribe to a SVOD service. Half of this group subscribes to 3 or..
Revolutionizing Cross-Platform Video Planning: Introducing the Video Planner
Toronto, April 18, 2024 - A major advancement in cross-platform video planning, NLogic is proud to announce the upcoming launch of the Video Planner. Whether you're an agency,..
Understanding cross-platform video audiences with Numeris’ VAM data
The video landscape As audience fragmentation continues to grow, advertisers are left with a disjointed, unclear picture of their target. The media landscape today is nothing like..
Sue Haas joins NLogic as President & COO
We're very excited to announce the arrival of Sue Haas as President & COO of NLogic, effective April 17th.
A new Cross-Platform Video Insights tool for Numeris VAM data
NLogic launches new offering to help the media industry easily access Numeris' cross-platform video measurement data.
David Phillips on the Sound Off Podcast
“You’re not just selling the fact that buying radio is easy, you’re selling radio” As a final farewell to David Phillips, before he left NLogic to pursue new adventures, he was..
Beijing Olympics 2022 TV viewing analysis
Despite the Beijing 2022 Winter Olympics starting with political divides and being surrounded by controversies throughout the competitions, Canadian Olympic athletes had an..