NLogic brings sexy back with their first brand campaign in a decade
Toronto, ON – October 23 – NLogic, Canada's leading provider of advertising and audience data solutions, is thrilled to launch their first brand campaign in 10 years, titled "Talk..
Numeris and NLogic announce an exclusive first-to-market partnership with The Trade Desk
Numeris and NLogic will work with Environics Analytics to make their linear audience segments available for incremental reach in The Trade Desk platform.
The growth of FAST channels in Canada
The TV landscape is constantly changing. In recent years we've seen a strong focus on subscription viewing services with the rise of Netflix and Amazon Prime Video. However, as..
3 benefits of people-based panels
As big data continues to shape our world, it is important to highlight the continuing importance of people-based panel methodology. In this blog, we will highlight 3 key strengths..
The Panthers defeat the Oilers to capture their first Stanley Cup
The Oilers may have lost the 2024 Stanley Cup finals but the viewing figures for the nail-biting 7-game series demonstrated the power of linear TV.
Cross-Platform Planning: the experts view
The media and advertising industry is undergoing a significant transformation, with data and analytics taking centre stage. This was a key topic at our event earlier this year,..
Sound Off podcast with Sue Haas, NLogic President & COO
Sue Haas has just completed her first year as the President & COO of NLogic. Matt Cundill, the host of the SoundOff Podcast, invited Sue to share her experiences from the past..
De-mystifying Cross-Platform data
President & COO of NLogic, Sue Haas, sat down with Anita Boyle-Evans, VP Client Solutions & Partnerships at Numeris, to discuss VAM, Numeris’ Video Audience Measurement dataset;..