Impact of COVID-19 on TV viewing
Unsurprisingly TV viewing in Canada has been impacted by the COVID-19 pandemic. At the beginning of the initial lock down it grew for a number of reasons. A need for news updates..
Radio advertising during COVID-19
We've all heard how important it is to focus on brand building during COVID-19. Experts across the globe have shown us historical data supporting the fact that brands that invest..
5 ways to build application flexibility and efficiency
Applications have become the foundation to our way of life including how we shop, how we learn, where we find entertainment, and how we connect with friends and family. Data..
Impact of COVID-19 on radio listening
Since March 2020, the COVID-19 outbreak has radically changed where and how people work in Canada, as well as where and how they get news, entertainment and music.
We've got a new look!
NLogic: where professionalism meets play, everyday. NLogic has existed as a brand since November 2014. Since then, we’ve evolved and innovated at a rapid pace. We have brought..
Tokyo 2020 Olympics TV viewing analysis
Canada struck gold (and silver and bronze) at the Tokyo 2020 Olympic Games, winning 24 medals and breaking records along the way. Their fans back home had much to celebrate, as..
A broadcast sales automation partnership
NLOGIC PARTNERS WITH REVENUE ANALYTICS TO AUTOMATE BROADCAST SELLING We recently partnered with Revenue Analytics, a world-class revenue management software provider, to help..
Why radio should care about CRTCs future policies
In my previous posts, I talk about the future of radio and various opportunities I see for its growth. Some of these are somewhat dependent on the CRTC’s upcoming review of the..