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David Phillips on the SoundOff Podcast

Podcasts, broadcast and more, oh my! As radio enthusiasts, we were delighted when our president, David Phillips, was invited to speak on the SoundOff podcast. We came across the..

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Craft beer category in Canada

  As a follow up to our 2015 craft beer blog post, we thought it was a good time to update our craft beer category analysis.  Using our Spring 2018 RTS survey results here's what..

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Profit Ability: the business case for advertising

Advertising effectiveness: TV still top driver On April 25th ThinkTV and RadioConnects hosted Nick Manning who presented findings from ThinkBox’s 2017 advertising effectiveness..

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Canadians and the environment: Earth Day 2018

How do Canadians feel about environmental issues? In support of Earth Day 2018, we combed through our Spring 2018 RTS survey results of over 42,000 Canadians.

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2018 Olympic TV viewing analysis

The 2018 Winter Olympics in PyeongChang was Canada’s best performance at any winter Olympics, receiving 29 medals. While the time difference between Canada and South Korea made it..

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Future TV London 2017

I had the pleasure of attending the Future TV conference in London last Autumn.  Below is a quick summary of what I took away from the conference. The conversation around TV is..

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Media technology use across Canada: MTM Market Reports

Earlier this month, the Media Technology Monitor (MTM) released a new series of reports on media and technology use in several different Canadian markets, highlighting the..

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Does ROI drive ad spend?

The reason you're given almost always isn't the reason.  Your wife may say that it's because of the unwashed dishes that they're throwing cutlery at you, but really it's the..

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