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UX in linear tv buying

Closing the UX gap in linear television buying: from reporting to intelligence

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Latest posts

2 opportunities to help drive innovation and growth in the broadcast industry

How data integration and UX can help drive innovation and growth in the broadcast industry despite COVID-19 Without a doubt, COVID-19 has affected many lives and businesses, and..

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The Future of TV Advertising Global 2019: 3 key takeaways

David Phillips, NLogic’s President & COO, shares his 3 key takeaways from December’s Future of TV conference in London, UK.

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3 reasons why you shouldn't have a data strategy

David Phillips explains why you should never, ever have a data strategy. In this age of big data it's easy to believe that we inevitably understand more and more of the world..

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Go Raptors!

Congratulations Toronto Raptors on becoming the 2018-19 NBA Champions! Thank you for taking this entire country on an amazing two-month whirlwind emotional roller-coaster of ups..

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Mind the gap: how to make business transformation happen

David Phillips shares his tips on how broadcasters can bridge the "gaps" in order to transform and adapt to the evolving landscape. Me and DIY don’t always see eye to eye. On the..

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The future of TV advertising: outcomes, context and collaboration

As the Titanic of Britain drifted inexorably closer to the iceberg of Brexit, hundreds of people gathered in London to discuss the future of TV advertising. The imminent..

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2019 World Junior Championship

After last year’s Gold performance in Buffalo, Canadians had high hopes for our 2019 World Junior Championship team this year. Unfortunately, their road to gold ended in the..

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Retail disruption

Slides and seesaws; or when inevitable, isn’t. The world of retail appears to be going through a period of one-way transformation. Online-only disrupters such as Amazon, Warby..

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